Some have argued that the age of the viral as a way of marketing is coming to an end - there's just too much content out there to get your message through. I would disagree. Youtube has just made it harder, for a viral to work nowadays it has to be truly exceptional and here is an example - it is one of my favourite virals this year. It's highly watchable because it holds your attention. and you really want to find out how it ends because the character is so brilliantly crafted. Once you realise, you watch it again. For me it's the Sixth Sense of the viral world, but without the kid:
Saturday, July 14, 2007
New prints
Have just collected my biggest run of prints yet - seven altogether. I've had two new ones made - I would have... and Woman in Lodge. Am really pleased with both of them. My aim this year was to increase the range of prints that I sell and the number of shops that I sell them in. I'm half way there.


Thursday, July 12, 2007
cheerleaders need saving
The second clip, cheerleaders:
Labels:
ad,
headphones,
Motorola,
viral,
wirebreakers,
wireless
Friday, July 06, 2007
new wirebreakers clip
Three weeks into the campaign and the third clip has launched. So far it's going well - about 50,000 views across all the channels that I'm seeding it to. Have had some really good coverage and the response has been good:
Wednesday, June 27, 2007
Blue Sky Day Panorama
Cake organised this event in Trafalgar Square for Expedia. I got in touch with a really good panoramic photographer called Will Pearson, who came down and did these awesome shots that you can navigate:360 degree panaroma
Tuesday, June 19, 2007
Facebook is more Addictive than crack T-shirts
This has been keeping me very busy. Some ideas need to be made a reality as quickly as possible and this one was one of them. A colleague of mine said "Facebook is more addictive than crack" and I said "That'd make a good T-shirt". So I went and designed one, got a screenprint made and designed a website. I'm picking up the first run of T-shirt this evening (which have all already been sold!). It's a very exciting time as I actually think with this one that we have a good product. The website is live at www.facebookismoreaddictivethancrack.com
Monday, June 18, 2007
Bollard

This has been getting a lot of attention on my facebook group so I thought I'd post it here. This was one of my projects for college, to hijack something and make it your own. I hate street bollards. They're ugly and they're everywhere. I decided to create something that makes them more appealing.
Facebook group
I've decided to use the powers of facebook to get people interested in my cartoons, I created the "I like Lee Washington's cartoon's" group here:
I like Lee Washington's cartoons
The idea being that when someone joins, it tells their friends. It's be fairly successful(although most members are my friends!) However, taffic to my website has increased, so I'm guessing that even people don't join the group, they're looking at my stuff.
I like Lee Washington's cartoons
The idea being that when someone joins, it tells their friends. It's be fairly successful(although most members are my friends!) However, taffic to my website has increased, so I'm guessing that even people don't join the group, they're looking at my stuff.
Pure genius
As part of my job I spend a lot of time watching clips on youtube, and this has to be one of the best things I've seen:
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