Yes I can see the irony in posting a video where people cover up advertising and calling street advertising 'legalised graffiti' and posting another video which is a viral for pot noodle - a form of advertising.
mmmmmmmm
I would argue that street advertising is annoying and intrusive because we have little or no choice in whether we see it and often it does not entertain but bombards.
While with viral advertising we do have a choice as to whether we watch it or not and effective virals should entertain (otherwise they would not be viral.)
I can relax again now...
Thursday, March 27, 2008
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